Product Marketing Executive
PT Bukalapak.com, Indonesia

Lead competitive analysis, and incorporate this insight into developing product offerings and features we can take to market
Support analyses to recommend optimal approach for go-to-market launch by market, including account segmentation, launch pricing, and marketing team.

Job Description

• Managing the technical implementation of initiatives/work programs related to product communication and promotion in accordance with predetermined plans
• Coordinate with related parties, including with third parties, to ensure the smooth running of the ongoing project
• Monitor the implementation of initiatives in the Product Marketing department and provide input for improvement.
• Help provide data and analyze customer needs related to Bukalapak products
• Help collect and analyze other data related to product marketing strategies to be able to provide input to the product team and other business units
• Carry out other activities in accordance with the development and needs of the company

Requirements

• Minimum 2+ years at E-commerce, startup, tech company or other relevant work experience
• Minimum 2+ years of management experience
• Bachelor's or Master's Degree in Marketing, or other related field
• Knowledge of business unit's function and products
• Strong verbal and written communication skills
• Well-developed analytical, decision-making and problem-solving skills
• Considerable tact, diplomacy and people skills

Job Rewards and Benefits