Responsibilities:
Tracking amp; QA: Determine what needs to be tracked and measured. You will be responsible for tracking user interactions and clickstream data to understand customer behaviour
Analyse user behaviour data, product funnel to improve customer in- app experience
Create and maintain detailed reporting for campaign performance using tools such as Google Analytics, Big Query and Data Studio.
In-depth brand/seller performance analysis to identify growth opportunities
Evaluate and define KPIs and metrics to measure the impact from in- app product feature changes
Proactively identify area of improvements on existing process or establish and test on new hypothesis
Requirements
At least a Bachelor degree in Statistics, Mathematics, Computer Science or another analytical field
2+ years experience in data analytics (Google Tag Manager, Clevertap/Moengage , web analytics or product analytics preferred)
Analytical mind and business acumen with ability to work with large amounts of data to discover patterns and trends and to form conclusions based on findings. Must be extremely detailed oriented
Excellent analytical skills, independent thinking, data oriented, and knowledge of analytics tools required (SQL, Excel, or R)
Experience with designing, running and analyzing A/B tests and product experiments. Should also have an understanding of hypothesis testing
Good communication and presentation skills
Quick learner and proven ability to handle multiple projects concurrently
Team player with an ability to function effectively in a dynamic, fast-paced environment